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Crossover Creativity

Lessons in building, from unexpected places.

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“Genuinely the only email I always open.” Lessons in building from unexpected places, in your inbox once a week, plus a few updates on Ashore. Join 3.5k+ readers and get inspired.

December 13, 2024

The country Call of Duty made

Britain’s standing in the world depends on a video game. Should we care?

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December 6, 2024

The Kanye Moment

Zane Lowe almost pulled the interview that defined his career. Would you do the same?

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November 22, 2024

Poisoning the day

The fatalist's guide to productivity, or how to get through the day before it gets to you.

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November 18, 2024

The rise of the conversational style

Turns out that people hate polish now. Here's what you can do about it.

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November 13, 2024

The reluctant artist

What 187,000 developers tell us about work in an AGI world.

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October 25, 2024

Distracted Company. Attentive Company.

The future belongs to companies that prioritise focus above all else.

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October 15, 2024

The Simplicity Engine

What the NFL's most surprising team teaches us about building great products.

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September 26, 2024

Crossover creatives

All knowledge work is, or will soon be, creative work. Adapt or die.

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September 19, 2024

Baseball or Basketball?

Why Amazon’s return to office isn’t really a return to office

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September 12, 2024

Precision workspaces

Your workspace is a tool. Use the right one for the job.

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September 10, 2024

Bluey, and the hierarchy of distractions

Why we should give up on trying to avoid distractions, and just get better ones.

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September 2, 2024

Inefficient creativity

Why doing great work means getting off the treadmill.

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August 30, 2024

Work House III: Making Movies

How to seize the opportunities of a Work House world.

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August 15, 2024

Work House II: Having a Creative Day

Why the best office in the world will soon be a sofa and an internet connection.

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August 1, 2024

Work House I: the Barings of Mincing Lane

For 300 years we abandoned the home as a place of work. Now we've returned, what's next?

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July 10, 2024

No habits beat bad habits

You probably think government makes bad founders. Here’s why you’re wrong.

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June 24, 2024

You had one job…

Why we’re entirely too reasonable about the latest wfh productivity stats.

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June 6, 2024

The age of the enthusiast

To figure out the future of work, look to a Japanese game designer’s twitter feed

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May 29, 2024

Isn't it nice, when things just work

On building products in a world where nothing seems to work anymore

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May 20, 2024

It goes on because it’s 11:30

What Saturday Night Live teaches us about balancing creativity and routine

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April 23, 2024

Mrs Wyatt, I’m leaving the office…

Lessons in uncertainty and creativity from Local Hero

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April 16, 2024

The Studio Movement

Nike, the missing middle, and the quest for disruptive innovation.

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April 2, 2024

The Bunch of Nerds Theory of Marketing

Why you should keep your marketing strategy niche, and useful.

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March 20, 2024

Crossover Creativity, or why Ashore exists

How to work like an artist, even if you aren’t.

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March 14, 2024

Hungry Dogs

Why did startups start being afraid of the underdog?

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March 5, 2024

Zuck's Instagram

What status looks like in a world where time is all that matters

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February 13, 2024

Football Factory

How the Kansas City Chiefs built the ultimate creative culture.

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February 6, 2024

Tech Romanticism vs Tech Rationalism

Or, why the bicycle of the mind still needs a rider.

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January 31, 2024

Rembrandt's Face

Why building for yourself matters

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January 21, 2024

On the Road

Why cars are the second best space for creativity (after Ashores).

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January 8, 2024

Beyond Offices and Offsites.

Work isn't working. How do we fix it?

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January 4, 2024

The Power of a Pause

How the Christmas break became a form of collective reflection.

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December 15, 2023

No Risk, No Fun

Lessons from building a startup whilst parenting two under two.

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December 13, 2023

The Artisan Internet

The old online world is dying. How do we build a new one?

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December 4, 2023

The Invisible Years

In praise of diversions and inefficiencies.

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November 27, 2023

The Luxury Startup

Why companies with personality are the ones that win.

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November 9, 2023

The best startup you've never heard of: Fitzcarraldo editions

Five lessons from the rise of Britain's best indie publisher.

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October 31, 2023

Bringing New Meaning to Hybrid Work

Can we update our approach to blending remote and in-person work?

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October 20, 2023

Listen better: notes on building an attentive startup

In a world of “move fast and break things”, is there space to tastefully craft & make things?

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October 9, 2023

Unbundling The Office

aka, The Ashore Manifesto. The traditional office model is over, what’s next?

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October 4, 2023

Where you work matters, so does what you're working on

A deeper look at the statistics on remote work productivity.

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September 29, 2023

Think Deeply, Then Forget: why disruptions boost creativity

Disrupting routines & the shortcut to a creative frame of mind

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September 25, 2023

The Good Old Days: Why nothing beats getting back to small teams

Rediscovering rapid innovation is as easy as 1 to 3.

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July 31, 2023

Work House II: Piping the Dream

Why the best office in the world will soon be a sofa and an internet connection

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July 21, 2023

Top of The Pods: Lessons in building great products from The Rest is History

Uncovering the strategies behind an industry juggernaut.

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July 10, 2023

“It’ll grow on me”: Phil Knight, the master of Disagree and Commit

Sometimes the best ideas aren’t yours, spotting them is half the battle.

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June 13, 2023

Apple v Meta: the battle for our Virtual Future (and who’s going to win)

Facing up to the future of portable computing.

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June 8, 2023

30 drafts: five lessons in creativity from Succession

Creative secrets from the show‘s writers (not the characters).

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May 30, 2023

Noise. Cancelled? The Quest for a Quieter, More Productive Workspace

Crank it up to 11, sometimes

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March 8, 2023

Remote-work stays for your business

Our COO introduces Ashore's new beta product, Ashore Partners, and our remote work newsletter, Far Out

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February 4, 2023

Take your work away with you

Why you should work away, and how we’re helping you do it with beautiful properties & world-class workspace

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Crossover Creativity

Lessons in building, from unexpected places.self.__wrap_n!=1&&self.__wrap_b(":R559dbt6:",1)

Subscribe to Crossover Creativity.self.__wrap_n!=1&&self.__wrap_b(":Rcn9dbt6:",1)

The country Call of Duty madeself.__wrap_n!=1&&self.__wrap_b(":R14399dbt6:",1)

The Kanye Momentself.__wrap_n!=1&&self.__wrap_b(":R14599dbt6:",1)

Poisoning the dayself.__wrap_n!=1&&self.__wrap_b(":R14799dbt6:",1)

The rise of the conversational styleself.__wrap_n!=1&&self.__wrap_b(":R14999dbt6:",1)

The reluctant artistself.__wrap_n!=1&&self.__wrap_b(":R14b99dbt6:",1)

Distracted Company. Attentive Company.self.__wrap_n!=1&&self.__wrap_b(":R14d99dbt6:",1)

The Simplicity Engineself.__wrap_n!=1&&self.__wrap_b(":R14f99dbt6:",1)

Crossover creativesself.__wrap_n!=1&&self.__wrap_b(":R14h99dbt6:",1)

Baseball or Basketball?self.__wrap_n!=1&&self.__wrap_b(":R14j99dbt6:",1)

Precision workspacesself.__wrap_n!=1&&self.__wrap_b(":R14l99dbt6:",1)

Bluey, and the hierarchy of distractionsself.__wrap_n!=1&&self.__wrap_b(":R14n99dbt6:",1)

Inefficient creativityself.__wrap_n!=1&&self.__wrap_b(":R14p99dbt6:",1)

Work House III: Making Moviesself.__wrap_n!=1&&self.__wrap_b(":R14r99dbt6:",1)

Work House II: Having a Creative Dayself.__wrap_n!=1&&self.__wrap_b(":R14t99dbt6:",1)

Work House I: the Barings of Mincing Laneself.__wrap_n!=1&&self.__wrap_b(":R14v99dbt6:",1)

No habits beat bad habitsself.__wrap_n!=1&&self.__wrap_b(":R15199dbt6:",1)

You had one job…self.__wrap_n!=1&&self.__wrap_b(":R15399dbt6:",1)

The age of the enthusiastself.__wrap_n!=1&&self.__wrap_b(":R15599dbt6:",1)

Isn't it nice, when things just workself.__wrap_n!=1&&self.__wrap_b(":R15799dbt6:",1)

It goes on because it’s 11:30self.__wrap_n!=1&&self.__wrap_b(":R15999dbt6:",1)

Mrs Wyatt, I’m leaving the office…self.__wrap_n!=1&&self.__wrap_b(":R15b99dbt6:",1)

The Studio Movementself.__wrap_n!=1&&self.__wrap_b(":R15d99dbt6:",1)

The Bunch of Nerds Theory of Marketingself.__wrap_n!=1&&self.__wrap_b(":R15f99dbt6:",1)

Crossover Creativity, or why Ashore existsself.__wrap_n!=1&&self.__wrap_b(":R15h99dbt6:",1)

Hungry Dogsself.__wrap_n!=1&&self.__wrap_b(":R15j99dbt6:",1)

Zuck's Instagramself.__wrap_n!=1&&self.__wrap_b(":R15l99dbt6:",1)

Football Factoryself.__wrap_n!=1&&self.__wrap_b(":R15n99dbt6:",1)

Tech Romanticism vs Tech Rationalismself.__wrap_n!=1&&self.__wrap_b(":R15p99dbt6:",1)

Rembrandt's Faceself.__wrap_n!=1&&self.__wrap_b(":R15r99dbt6:",1)

On the Roadself.__wrap_n!=1&&self.__wrap_b(":R15t99dbt6:",1)

Beyond Offices and Offsites.self.__wrap_n!=1&&self.__wrap_b(":R15v99dbt6:",1)

The Power of a Pauseself.__wrap_n!=1&&self.__wrap_b(":R16199dbt6:",1)

No Risk, No Funself.__wrap_n!=1&&self.__wrap_b(":R16399dbt6:",1)

The Artisan Internetself.__wrap_n!=1&&self.__wrap_b(":R16599dbt6:",1)

The Invisible Yearsself.__wrap_n!=1&&self.__wrap_b(":R16799dbt6:",1)

The Luxury Startupself.__wrap_n!=1&&self.__wrap_b(":R16999dbt6:",1)

The best startup you've never heard of: Fitzcarraldo editionsself.__wrap_n!=1&&self.__wrap_b(":R16b99dbt6:",1)

Bringing New Meaning to Hybrid Workself.__wrap_n!=1&&self.__wrap_b(":R16d99dbt6:",1)

Listen better: notes on building an attentive startupself.__wrap_n!=1&&self.__wrap_b(":R16f99dbt6:",1)

Unbundling The Officeself.__wrap_n!=1&&self.__wrap_b(":R16h99dbt6:",1)

Where you work matters, so does what you're working onself.__wrap_n!=1&&self.__wrap_b(":R16j99dbt6:",1)

Think Deeply, Then Forget: why disruptions boost creativityself.__wrap_n!=1&&self.__wrap_b(":R16l99dbt6:",1)

The Good Old Days: Why nothing beats getting back to small teamsself.__wrap_n!=1&&self.__wrap_b(":R16n99dbt6:",1)

Work House II: Piping the Dreamself.__wrap_n!=1&&self.__wrap_b(":R16p99dbt6:",1)

Top of The Pods: Lessons in building great products from The Rest is Historyself.__wrap_n!=1&&self.__wrap_b(":R16r99dbt6:",1)

“It’ll grow on me”: Phil Knight, the master of Disagree and Commitself.__wrap_n!=1&&self.__wrap_b(":R16t99dbt6:",1)

Apple v Meta: the battle for our Virtual Future (and who’s going to win)self.__wrap_n!=1&&self.__wrap_b(":R16v99dbt6:",1)

30 drafts: five lessons in creativity from Successionself.__wrap_n!=1&&self.__wrap_b(":R17199dbt6:",1)

Noise. Cancelled? The Quest for a Quieter, More Productive Workspaceself.__wrap_n!=1&&self.__wrap_b(":R17399dbt6:",1)

Remote-work stays for your businessself.__wrap_n!=1&&self.__wrap_b(":R17599dbt6:",1)

Take your work away with youself.__wrap_n!=1&&self.__wrap_b(":R17799dbt6:",1)

Lessons in building, from unexpected places.

Subscribe to Crossover Creativity.

The country Call of Duty made

The Kanye Moment

Poisoning the day

The rise of the conversational style

The reluctant artist

Distracted Company. Attentive Company.

The Simplicity Engine

Crossover creatives

Baseball or Basketball?

Precision workspaces

Bluey, and the hierarchy of distractions

Inefficient creativity

Work House III: Making Movies

Work House II: Having a Creative Day

Work House I: the Barings of Mincing Lane

No habits beat bad habits

You had one job…

The age of the enthusiast

Isn't it nice, when things just work

It goes on because it’s 11:30

Mrs Wyatt, I’m leaving the office…

The Studio Movement

The Bunch of Nerds Theory of Marketing

Crossover Creativity, or why Ashore exists

Hungry Dogs

Zuck's Instagram

Football Factory

Tech Romanticism vs Tech Rationalism

Rembrandt's Face

On the Road

Beyond Offices and Offsites.

The Power of a Pause

No Risk, No Fun

The Artisan Internet

The Invisible Years

The Luxury Startup

The best startup you've never heard of: Fitzcarraldo editions

Bringing New Meaning to Hybrid Work

Listen better: notes on building an attentive startup

Unbundling The Office

Where you work matters, so does what you're working on

Think Deeply, Then Forget: why disruptions boost creativity

The Good Old Days: Why nothing beats getting back to small teams

Work House II: Piping the Dream

Top of The Pods: Lessons in building great products from The Rest is History

“It’ll grow on me”: Phil Knight, the master of Disagree and Commit

Apple v Meta: the battle for our Virtual Future (and who’s going to win)

30 drafts: five lessons in creativity from Succession

Noise. Cancelled? The Quest for a Quieter, More Productive Workspace

Remote-work stays for your business

Take your work away with you